FSU branding
Unilever · FSU branding
KnorrSix tiers of noodles.
A green illuminated noodle freestanding unit.
Unilever campaigns →Project profile
The brief.
The build.
- Client
- Unilever
- Format
- FSU branding
- Channel
- Modern retail
- Scope
- Design to installation
- Campaign
- 2026
- Coverage
- Pakistan modern retail
A high-rotation impulse line needed a unit that holds real depth of stock without occupying an aisle bay.
Campaign toolkit
One campaign.
Every tool.
1 tool and 2 installation views across retailers and formats.
Tool 01
Illuminated Slurrp noodle FSU
A narrow six-tier freestanding unit in Knorr green, with LED uprights running its full height, an illuminated 'Slurrp the Noodle Magic' header and a printed campaign strip on every shelf front.
Six tiers of stock in a footprint narrow enough for an aisle end.
Pakistan modern retail · 2026
From the angle the LED uprights and the depth of stock both read.
Pakistan modern retail · 2026Execution notes
What the supplied
project documents.
- 01Illuminated Slurrp noodle FSU
PRINTSolutions built a narrow six-tier freestanding unit with green LED uprights and an illuminated Slurrp header, sized to drop into an aisle end or an open floor.
Every tier carries a printed shelf strip, and the depth of the unit lets it hold a full day's rotation of an impulse line without restocking mid-shift.
Source: Client-supplied installation photography.
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